Sneaker Freaker is showin love to some of the people that are changing the way the super female is represented. Dubbing this week, Ladies Week, Christine Su and Lori Lobenstine drop some supreme knowledge on the present state of affairs in the female streetwear game. As a designer or a merchant this is a great retrospective piece to read because it offers information on past collaborations and innovative start up companies. The piece also offers direct insight to what is still missing in the market. Interviews from designer Erin Magee from Made Me, online retailer Cultist owner, MissYasi Salek also offer up some key points. Hopefully, we will see more designers coming up because now more than ever is the time to capitalize on the female shopper.
The scene is real.
Tuesday, May 20, 2008